September 19, 2026
Established by the Olsen family in 2002, Equifest is a free family event providing our community a place to enjoy local food, watch exciting arena events, shop with local vendors, claim free samples, giveaways, and exclusive coupons!
Gallop into Fun at Olsen's Equifest Arizona
Equifest is held on September 19, 2026 at the Historic Prescott Rodeo Grounds
Get directions to the Prescott Rodeo Grounds:
Saturday, September 19, 2026
Schedule of Events
9:00 am - 4:00 pm: Family Fun Zone & Kids Activities
9:00 am - 4:00 pm: Mile High Tractor & Engine Pull
Main Arena:
9:00 am to 11:00 am: Legacy Sale Preview - Team Roping
11:00 am to 11:15 am: Pee-Wee Barrel Race
11:20 am to 11:50 am: Police K9 Demo
12:00 pm to 12:30 pm: Stick Horse Race
12:30 pm to 1:00 pm: Grand Entry
1:00 pm to 3:00 pm: Legacy Sale Preview - Branding
4:15 pm to 4:30 pm: Calf Scramble (12 and under)
4:30 pm to 5:30 pm: Match Roping - Tuf Cooper v. Hunter Herrin
6:30 pm: The Legacy Ranch Horse Sale
Olsen's Equifest Team Roping
Join us on Sunday, September 20, for the Olsen's Equifest Arizona Team Roping at the Prescott Rodeo Grounds. Spectators are always welcome!
To see the events at our arena in Chino Valley, please visit Olsen's Arena Events or follow Olsen's Events on Facebook.
A Preview of Olsen's Equifest Arizona
Elite Title Sponsor
Thank you to The Daily Courier for being our Equifest Elite Title Sponsor! Founded in 1882, the Prescott Daily Courier has a rich and storied history. From the days of the Wild West to the modern era, they have documented the evolving tapestry of Prescott and its people.
Arena Sponsor
Standlee is committed to maintaining the peak health and performance of your animals by delivering nutrition through premium forage and animal care products. Since their establishment in 1981, Standlee has been dedicated to carefully growing and manufacturing sun-cured forage, which they believe is the perfect feeding solution for your animals.
Platinum Sponsor
Purina is dedicated to providing the highest quality, research-proven products, exceptional customer service and advocating for local communities, the environment and the future of the agricultural way of life. They relentlessly seek the next innovation in animal nutrition and target relevant issues facing animal owners to help enhance their animal raising experience. They’ve conducted over 24,000 animal nutrition studies to find impactful, accessible solutions for animals and their owners.
Platinum Sponsor
York Chrysler Dodge Jeep Ram is devoted to helping and serving their customers to the best of their ability. They believe the cars they offer are the highest quality and ideal for your life needs. Visit their website to conveniently get a quote, schedule a service appointment, or apply for financing.
Thank you to our Sponsors!
Olsen's Equifest
September 19, 2026
The Legacy Ranch Horse Sale
Check out The Legacy Ranch Horse Sale at Olsen's Equifest. This premier event showcases some of the finest ranch horses, bred for their exceptional performance, versatility, and gentle disposition. Whether you're a seasoned rancher or an equine enthusiast, this sale offers a unique opportunity to find the perfect horse to meet your needs. Don’t miss your chance to be a part of this prestigious event and take home a true legacy from The Legacy Ranch Horse Sale. Visit Olsen's Grain for more details and to explore our extensive range of equine products and services.
